Chase Bank - Integrated Campaign

We helped support Droga 5 and Rapp launch a major advertising campaign and new brand platform for Chase Bank in the UK. 

Split into 3 phases, each one housed a number of different product offerings across the Chase portfolio. These phases either enticed, educated or instructed customers how they could ‘Spend, Save and Invest’ through the Chase App.

The ‘See what your money can do’ campaign ran across TV, cinema, out-of-home, digital out-of-home, radio, social media, digital, digital audio and video-on-demand.

American Express - Global brand campaign

A global brand campaign for American Express which ran across TV and digital. Working in collaboration with the Paris animators Kuntzel + Deygas we created a suite of assets from pad to production in under 4 months. They still didn’t give us a black Amex card though.

PayPal Credit - OOH campaign

The first digital OOH and print campaign for PayPal Credit. It ran the length and breadth of the UK, encouraging PayPal users to take out a small amount of credit to fund something fun and beneficial in their life. A new hobby or an educational course for instance.

To give us some impactful imagery we thought it would be interesting to focus on the fun in learning something new. In our case falling into the water when learning to paddle board. Or watching friends break out into laughter when a clay pot suddenly spins out of control.

The campaign successfully drove thousands of new and existing people to the PayPal site and there’s plans to repeat it in the future.

Co-op Insurance - Poster, digital & DM

An integrated campaign for the Co-op's insurance business, which repositioned it using fairness as the central theme.

American Express - Global poster campaign

A poster campaign for American Express encouraging people to use their Rewards Points not just on the big things but the small things as well. The campaign was illustrated by Tom Haugomat launching a new look and feel for American Express.

Ford Money - Branding, press, website & digital

Starting with the simple brief to update some existing assets, we managed to persuade the client that to have real impact they needed to consider rebranding Ford Money. Working closely with the team we went onto create a whole new brand identity. This was then rolled out across film, press, OLA, social and of course the entire www.fordmoney.co.uk website.